BEM FEB UNAIR Holds Strategic Sponsorship Discussion

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DIDIK Prasetiyono, S.E., one of the speakers presents his ideas in the strategic sponsorship discussion held by BEM FEB UNAIR on Saturday, April 13, 2019 in the Soepoyo Hall, FEB UNAIR.
DIDIK Prasetiyono, S.E., one of the speakers presents his ideas in the strategic sponsorship discussion held by BEM FEB UNAIR on Saturday, April 13, 2019 in the Soepoyo Hall, FEB UNAIR. (Photo: By courtesy)

UNAIR NEWS – Department of Foreign Affairs, Universitas Airlangga Student Executive Body (BEM) held a strategic sponsorship discussion on Saturday, April 13, 2019 in Soepoyo Hall, FEB UNAIR. The activity was inspired by many activities of student organizations that needed funding support activities at FEB UNAIR.

There were representatives from fifteen student organizations (Ormawa) at FEB UNAIR. The speakers were Rizky Supriyadi, S.E., Ak., M.B.A. (Director of PT Graha Mukti Indah Group), Didik Prasetiyono, S.E. (Commissioner of PT Surabaya Industrial Estate Rungkut), and Umi Rodiyah S.E. (Leader of Institutional & Business Relations Division JATIM Bank).

Regarding the procedure for obtaining sponsorship funds, the three speakers explained important points that must be considered, time of the activity, the concept / content of the activity and the feedback or compensation that the sponsors will receive.

First, the time of sponsorship request. The right time to apply for sponsorship funds is two months before the activity is held so the sponsors have sufficient time to consider the funds submitted.

Second, the concept / content of the activity. The concept of the activity must be interesting, that it ensures there will be great participation.

Third, compensation obtained by the sponsors. Such compensation greatly determines the continuity of cooperation between sponsors and event organizers.

“In a seminar activity, for example, the party requesting sponsorship funds must ensure how many times the name of the bank as sponsor will be mentioned. Or make sure there is only one sponsor to work with. If it is ensured that it will only work with one sponsor, the sponsor will not hesitate to donate large funds, “said Umi Rodiyah as the Head of Bank JATIM Institutional & Business Relations Division. (*)

 

Author: Ransis Putra Gaut

Editor: Khefti Al Mawalia

 

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